"Energy", "creativity", "sense of humour" and "commitment" are the words that colleagues usually use to talk about Mireia Caballero, our much-loved digital marketing specialist & designer. At AT Language Solutions, we have decided to go a little further and get to know her a bit better.
An interview with Mireia Caballero, digital marketing specialist & designer at AT Language Solutions
When did you begin working at AT Language Solutions?
A year and three months ago.
Tell us a little about the work you do.
I do a bit of everything: from marketing campaigns and lead capture, to creating content for the blog and social networks, as well as designing the website, analysing results to implement improvements and designing all kinds of creative content, corporate material and promotional videos, and improving the UX for different platforms.
What do you like most about your work?
No two days are the same. As I have such a wide range of tasks, I can wear many hats.
What do you like least?
Sometimes, having so many things to do can be a little overwhelming, particularly when it comes to managing everything, but it's a question of knowing how to organise yourself and set priorities.
What would you like to highlight about working at AT Language Solutions?
The human team we have: everyone is very good at what they do, and there is always a great sense of camaraderie to get things right. Also, a good thing about AT as a company is its desire to improve and innovate in its services to offer better tools to its customers, and the whole team that is involved makes it possible.
What is the most significant challenge you have had to face at AT Language Solutions?
Understanding the customers' needs and implementing them into both functionality and design so their user experience of the products and services is as good as it can be. The challenge was taking into account all the considerations for completing the project, and executing them correctly to achieve the targets set.
Tell us about yourself as a professional: What do you like most about the world of marketing?
What I like most about the world of marketing is that you never get bored. There are always new challenges and objectives to achieve; analysing results to see what works and what doesn't, and using your creativity to innovate and improve existing problems in order to find new solutions.
Without meaning to be too nosey, can you tell us something interesting about yourself? Give us some insight into your personal life. What is your favourite thing to do in your free time?
I like anything that helps me clear my mind and learn new things. Sport, cinema, reading, cooking and, of course, travelling and visiting new countries and cultures, and learning from them.
RAPID FIRE QUESTIONS
- Mireia, do you remember what you wanted to be when you grew up?
As a child, I wanted to do lots of things! I wanted to be a journalist, archaeologist, teacher... I even wanted to be an actress! It's a good thing I didn't take that path, because I don't think it would have gone too well for me...
- You are granted one wish to travel anywhere you want. Where would you go?
To Japan, without a doubt. I love its landscapes, its culture, its food...
- A book you could not do without.
Persepolis by Marjane Satrapi.
- A dish you never get tired of.
- Your favourite television series.
- A film that left an impression on you.
The Boy in the Striped Pyjamas.
- Something you love...
Pugs (I smile whenever I see one) and eating Nutella. I could eat it all day long!
- Something you can't stand...